The Story Patterns Workshop
Discover the time-tested tools used by the world's best storytellers

Learn industry-standard storytelling techniques for your business. With these tools, you will tell the stories that get clients, partners and investors excited about you!

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In the Story Patterns Workshop You Will Learn...

  • Fundamentals of Story Industries

    There is a reason why storytelling industries are earning billions every year: Story is the ultimate product. In this module, you find out their secrets.

  • The Storytelling Crash Course

    Great tales can be told by employing simple patterns. Armed with these tools, you complete practical exercises that flesh out your story.

  • Storytelling for Leaders

    Your audience are busy people. Your competitors are storytelling masters. How do you make sure your story is actually being heard?

The Story Patterns Workshop is aimed at

  • Managers and other Leaders
  • Marketers
  • Recruiters
  • Business Students

who want to understand and use Storytelling as a precise skill.

Storytelling is the most powerful way of conveying information about yourself and your product. With it, you will know how not to give away too much (and bore your audience) or too little (and leave them confused).

From his experience as a filmmaker, Albert brought along many practical and workable techniques for storytelling. Our students learned a lot!

Juliane Schuster, Project Coordinator, Executive MBA Program
Juliane Schuster, Project Coordinator, Executive MBA Program UnternehmerTUM GmbH

Who teaches the Story Patterns Workshop?

Albert Bozesan

Robert Sladeczek

Story Patterns is a workshop developed by Albert Bozesan and Robert Sladeczek, writers and co-stars of the ProSiebenSat.1 audio series Jour Fixe – Die Startupper (2020) and winners of the Deutscher Multimediapreis mb21 (2016) and Munich Film Festival flimmern&rauschen (2018).

The workshop content is based on the creators' ongoing experience in the entertainment, marketing and startup industries. Their production company is behind some of the largest marketing successes of the national German bookstore chain Hugendubel, the Munich TEDx spinoff TEDxTUM, as well as several online series for ProSiebenSat.1. Learn how they sell their concepts to international companies – turned into practical exercises to help you use storytelling in your own projects. Whether you're a manager, engineer or college student, this workshop will help you!

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